The M.O.R.G.A.N. Project
Logo Design
Visual Identity
Web Design
Print Collateral
Animations
To capture the brand’s personality, I paired red, blue, and yellow colors with playful, rounded fonts. This bold and colorful brand identity expresses the joy, passion and creativity of the organization.
The logo emblem, a light bulb combined with hearts, speaks to the organization’s passion and innovation. The red and blue hearts are representative of the Founder and Executive Director, Kristen, and her son, Morgan.
